Advertising?

Here we go again. Entrepreneurs ask me every week my thought about advertising. Some say it does not sell at all, others say the opposite. Who’s right? First of all, I would say that advertising is not selling products. It’s not its purpose. Keep in mind ads are about linking a producer to a huge…

My 2011 year in blogging

Another year ends in few hours. I’d like to share few highlights of this blog with you, loyal readers ! First of all, I must say I’ve been inactive here this year. It was such a busy one at work and in my private life, I did not find time to write. Here are the…